Hi, I’m Siyu (pronounced as “see you”). I’m a multi-disciplinary designer and photographer who loves exploring and creating visual languages. I specialize in packaging, branding, and graphic design. Feel free to say hi :)

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Hi, I’m Siyu (pronounced as “see you”). I’m a multi-disciplinary designer and photographer who loves exploring and creating visual languages. I specialize in packaging, branding, and graphic design. Feel free to say hi :)



Photography
Email me!
Linkedin
Resume



Chim

Chim is born and designed for customers who love handy kitchenwares. The brand offers transformable dinner plates and stackable cups. Featured with an extendable body, Chim dinner plate can be easily folded or expanded to accommodate different food servings.

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Leona

Leona is a fine fragrance with a sweet floral note. It is born to celebrate powerful women who consistently pursue their dreams for better lives. Life can be hard and challenging, but never forget to lift your spirits with an unforgettable scent.  

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Philips Hue

Upgrading Philips Hue LED light bulbs’ packaging to a modern, pure, eye-catching look to speak to the brand identity.

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Java’s

Java's is a local cafe located in Rochester, NY. I redesign its coffee bag to match its artsy and vibrant store environment and create a mini-campaign to promote its unique identity.

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Collector

Collector is an application that provides a platform for users to create their own color palette from their observations or photos.

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Artist’s alphabet

Inspired by Éric Rohmer and his works, I designed alphabets and an accordion book for the artist. The book highlights Rohmer's most influential films throughout his career.

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Yakult Bar

Coming soon :)