Siyu Shen

I’m a multidisciplinary visual designer. My work merges cultural perspectives with contemporary design, and has been recognized by platforms such as It’s Nice That and international design awards. Currently based in NYC, I’m involved in creative projects spanning design, photography, and art direction.
[Selected Projects]

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Center of The Earth
Mizuno District
Nike ACG
Nike SNKRS
Becoming
Ormi
Dou Soymilk
Grubhub
Philips Hue
1022
Moka Matcha
Playground Editorial Design
Graphic & Experiential Design
Graphic & Campaign Design
Digital Design
Editorial Design
Branding, Packaging, Motion
Branding, Packaging
Campaign Identity, Motion
Packaging Design, 3D
Branding, Graphic Design
Branding, Graphic Design
Lettering, Creative Coding ‘26
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[Information]
Pratt Institute
Master Degree

Thinkpackage
Designer

Walrus NYC
Studio Designer

Recess Studios
Designer ‘20
‘22

‘22
‘24

‘24
‘26

‘26 Email
LinkedIn
Are.na

Mizuno World Cup Activition 

From custom bucket hats and personalized laces to live music, Polaroids, and plenty of fuel along the way, Mizuno District was all about celebrating the culture that brings us together. Held in Seattle during the 2026 World Cup, the activation welcomed fans from around the globe to experience the energy of the game and the shared passion for the biggest sport.Agency: Recess Studios
Role: Graphic Designer

Social Posts