Siyu Shen

I’m a multidisciplinary visual designer. My work merges cultural perspectives with contemporary design, and has been recognized by platforms such as It’s Nice That and international design awards. Currently based in NYC, I’m involved in creative projects spanning design, photography, and art direction.
[Selected Projects]

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Center of The Earth
Mizuno District
Nike ACG
Nike SNKRS
Becoming
Ormi
Dou Soymilk
Grubhub
Philips Hue
1022
Moka Matcha
Playground Editorial Design
Graphic & Experiential Design
Graphic & Campaign Design
Digital Design
Editorial Design
Branding, Packaging, Motion
Branding, Packaging
Campaign Identity, Motion
Packaging Design, 3D
Branding, Graphic Design
Branding, Graphic Design
Lettering, Creative Coding ‘26
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‘23
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[Information]
Pratt Institute
Master Degree

Thinkpackage
Designer

Walrus NYC
Studio Designer

Recess Studios
Designer ‘20
‘22

‘22
‘24

‘24
‘26

‘26 Email
LinkedIn
Are.na

Nike ACG
It’s a big year for ACG as Nike refocuses it’s outdoor line. The new identity embraces a raw, bold, and unapologetic energy just like our mother nature. To celebrate the iconic product like LDV, and tech-innovative running shirt Radical Air flow, I created posters, seeding cards, and graphic assets for their highly anticipated drops.Agency: Recess Studios
Role: Graphic Designer